In the heated BBQ and culinary scene in the USA, presentation and meat preservation are as important as the smoking itself. A pleasant presentation of a brisket or a rack of ribs can start a dining experience before the first bite is taken when the customer receives the item. While food packaging paper will suffice, it certainly doesn’t do anything to tell your brand’s unique story. With food wrap paper becoming a marketing tool, heavy duty food wrapping and high impact visual branding go hand in hand for pitmasters and restaurant owners.

When serving the dishes that you’ve worked so hard to create, it’s important that they are presented in the best possible light, and investing in the highest quality printed butcher paper will make your smoked culinary creations look as great as they taste, making your restaurant memorable with every bite.

Why Do You Use This Packaging?

When it comes to BBQ, opting for custom butcher paper isn’t simply a choice of food packaging; it’s a smart business investment that can provide a significant return. While traditional plain white wraps are effective at conveying your signature dishes as just plain, custom wraps can take your presentation to a higher level.

Deli paper and/or custom butcher sheets are the perfect way to let your customers know you’re committed to quality, consistency and professional delivery. It provides local smokehouses, mobile food trucks and national chains throughout the USA a unique competitive advantage that makes a take out order a brand experience worth trying.

Pink Butcher Paper vs Kraft Butcher Paper: The ultimate showdown!

In choosing the ideal wrap for your kitchen, it is crucial to know the difference between pink paper and regular kraft paper:

Pink Butcher Paper Sheets: Authentic BBQ made from the best. Pink paper is unbleached and specially formulated to be permeable to excess steam, but retain juices. This will help to keep your brisket bark nice and crisp, while helping to avoid the meat drying out during the last stages of a low and slow smoke.

• Kraft Butcher Paper: A very versatile and durable paper that is usually wrapped sandwiches, used for trays, and general meat wrapping. It offers great structural strength but doesn’t have the same oil-absorbing qualities as pink sheets, which makes it perfect for dry foods, raw meat storage and rustic table coverings but not for active smoking.

Some of the best advantages of your BBQ company

• Highly Cost-Effective Marketing: When ordering from an established butcher paper manufacturer, it is possible to obtain significant savings from wholesale butcher paper. When you purchase items in bulk, your per-unit cost will be very low, plus you’ll be walking billboards every time a meal walks out of the kitchen.

• High level of Social Media Exposure: Your high quality wrap creates clean and striking logos for your food, which means that if people post photos of their food online, they will also create user-generated content and free viral marketing.

Premium Customization Options

All restaurants are different and there will be an aesthetic which should correspond with your packaging. Special structure design to make your vision a reality:

• Free Design Support: Design with our design team to get the perfect step and repeat pattern or minimalist logo layout with no additional artwork fees.

• All custom printing uses food-safe, non-toxic inks, adhering to strict safety standards to ensure your meat remains pure, safe and delicious.

Frequently Asked Questions

Q: Is it possible to place the pink sheets of butcher paper directly into the smoker?

A: Yes! High quality pink butcher sheets are specially formulated to resist the smoking heat and not burn, melt or impart chemical flavors to your meat.

Give Your Branding an Upgrade Today!

Looking to get your food business the professional look it needs? The Deli Paper is an expert in creating the best custom packaging solutions as well as providing the most superior food safe custom packaging solutions that will distinguish your brand from the rest. We’re here to help you craft the ideal custom wrap for your culinary creations.

To place an order or to talk about your ideas please give us a call at 832-900-9245 or email us at sales@thedelipaper.com. Let’s create something unforgettable together!